British luxury brand Burberry introduces My Burberry Limited Edition. An enchanting, celebratory eau de parfum with shimmering gold flakes.
The timeless elegance of the My Burberry bottle remains, with a horn-look lid and a gold gabardine knot inspired by the famous Burberry trench coat.
My Burberry captures the fragrance of a London garden after the rain.
The scent of My Burberry is a contemporary British grand floral. Top notes of sweet pea and bergamot fuse with a geranium leaf, golden quince and freesia heart, rounded out with a base of patchouli and rain-tipped damask and centifolia roses.
My Burberry (left) and My Burberry Limited Edition with gold flakes (right)
My Burberry Limited Edition Eau de Parfum is available in bottles of 90 ml / 3fl oz.
My Burberry advertisement featuring Cara Delevingne and Kate Moss
About Burberry
Thomas Burberry opened his shop in 1856, establishing himself as the go-to purveyor for outdoor apparel. His coats, constructed from the water-resistant, gabardine fabric he invented, would earn Burberry the honor of outfitting trench-fighting British soldiers in the First World War. After the war, the “trench coat”found its way into civilian life, and soon it became an icon of dapper London style. The trench made Burberry famous, but by 2000 the company had grown into a luxury-clothing juggernaut. Looking to redefine its identity, Burberry tapped fellow Brit Christopher Bailey as chief creative officer in 2001. Under his stewardship, Burberry introduced the Prorsum, London, and Brit lines—and has pulled off a unique feat: looking at the past, and toward the future, while hitting on what works today.